The Sensodyne Toothbrush Sensitivity & Gum Medium is designed for those with sensitive teeth and gums. It features medium bristles for effective cleaning and helps reduce gum sensitivity while protecting gums. Ideal for daily use, it gently cleans teeth without irritating gums, ensuring a comfortable brushing experience.Key Features Medium bristles for effective cleaning Designed to reduce gum sensitivity and protect gums Helps relieve tooth sensitivity Gently cleans teeth without irritating gums Nylon bristles, Polymer grip.Sensodyne: Trusted leader in oral care, specializing in sensitivity relief and gum protection.Wet toothbrush before use. Apply a pea sized amount of toothpaste on the bristles. Gently brush the teeth and gumline for two minutes. Spit and rinse thoroughly with water. Use twice daily, in the morning and before bed. Replace the toothbrush every 3 months or when bristles become frayed.Children under 6 should be supervised during brushing. Do not allow bristles or toothbrush to be chewed.